A group of Bitcoins users has found a way to do this. They hijack people’s computers, encrypt the files, and then demand payment in Bitcoins. If the victims refuse to pay, their files are locked permanently. No access.
This way, people who have never heard of Bitcoins are brought into the Bitcoins community. They have 72 hours to send the money, or else the price rises by 20 to one. Now, that’s a true incentive! Marketers call this strategy “reasons why.” It is also called “act now.”
I call it Bitnapping.